Back in 2013, I started wearing my Red Kickers to all my business meetings. I now understand there is some research from Harvard Business School indicating that wearing red shoes enhances perceptions of status and competence: Washington Post. Anyhow below is the story of when I bought my first pair.
I’ve never had any real fashion sense but was very fortunate that I grew up in London and just before I was going to university Dicky Dirts had a closing down sale. I walked into a scene of carnage as I entered the shop – I think it could have been a record for how many people you could cram into per square foot of shop. People were wandering around with arms full of merchandise with glazed grins and wide eyes scanning for more bargains.
I quickly found a couple of pairs of jeans, a few shirts, a duffle coat, some brown cord dungarees (I know!) and a size 10 red Kickers left boot – the holy grail. Now where was the right one?